CAMPAIGN: Zero Taper Launch & Product & Lifestyle Content*
ROLE: Photographer, Retouching

For the Zero Taper Launch, I supported The Escape Pod Agency as the photographer, working in a documentary–shadow-shoot style that captured the product in real play. Over two days in Pinehurst North Carolina, we worked across two prime putting locations, intentionally shooting from sunrise golden hour through high noon and back into sunset to capture the full arc of a day on the course and generate a wide range of social-first moments. The goal was to build a versatile library of content for digital, print, and social first content throughout the grip launch and beyond.

Embedded alongside the video production, I shot stills in real time while maintaining creative control over the photography through versatile POV’s, framing, and lensing. Between takes, I directed talent to create more elevated, graphic moments, refining posture, grip placement, and movement to push frames beyond pure documentation into more dimensional, editorial imagery.

The result is a blend of natural and editorial, in-the-moment imagery that highlights performance, feel, and focus, anchored in the rhythm of the game

*Note: Below is a curated selection of images and edits from my POV. A photo-forward take on a director’s cut.