Whiskey & Bananas “Growth” Video
Whiskey & Bananas (the production arm of OKRP) wanted to create a short video to support their announcement of becoming a new full-service production studio; aimed at potential new clients and advertising publications, the video would reflect their growth as a production studio, while highlighting their capabilities through the space, employees, and equipment through an energetic visual tour of the Whiskey & Bananas studio.
The Process
Role: Concept, Art Direction, Design, Director, Videography, Set Styling
To hit all the objectives without creating a standard sizzle reel, it felt right to personally give the viewer a tour from an insiders point-of-view. The full video was filmed on my I-phone – with a Gimbal for extra stability – and shot within a few takes, creating one seamless video interaction. To keep the video under one minute length – yet still give you the full 8th to 7th floor experience – we sped up the filtered/in-between moments and slowed down on the client/capability points within each space. All OKRP+WB employees were used within their particular roles and touched real life projects and clients through-out.
Take a peek at my brain and how I planned the flow of the full video–please excuse my chicken scratch.
